Women To Dominate Online Shopping
Posted: 16th Feb, 2004 By: MarkJ
According to Verdict, women are on track towards overtaking men as the greatest online shoppers:
Women spent an average of £495 online last year up 71 per cent on 2002. The average UK man spent £470.
The total UK etail market grew 36 per cent last year to £4.9bn, an increase of 36 per cent. Online shopping now represents 1.9 per cent of the total retail market.
Men still account for more than half of Internet shoppers, but Verdict expects that to change this year.
Interestingly it's the over-55's that appear to be the most frequent and biggest spenders of all. More @ The Register.
Women spent an average of £495 online last year up 71 per cent on 2002. The average UK man spent £470.
The total UK etail market grew 36 per cent last year to £4.9bn, an increase of 36 per cent. Online shopping now represents 1.9 per cent of the total retail market.
Men still account for more than half of Internet shoppers, but Verdict expects that to change this year.
Interestingly it's the over-55's that appear to be the most frequent and biggest spenders of all. More @ The Register.
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