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ITV To Expand Broadband TV
By: MarkJ - 14 April, 2006 (8:51 AM)

TV operator ITV has announced plans to further expand its broadband TV (IPTV) service by the end of the year, allowing viewers to download more shows for a mixture of free and paid provision:

The service could see the broadcaster return to pay-TV for the first time since the ITV Digital debacle as it considers charging for Champions League matches live on the internet. Jeff Henry, chief executive of ITV's new consumer division, said the company had a "strong ambition" to make programmes available online by Christmas.

Mr Henry revealed the target after Disney announced this week that for two months episodes of four top ABC shows, including Lost and Desperate Housewives, will be available free online in the US the day after they are screened.

More @ Guardian Unlimited.

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