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ISPs Fail To Deliver Hi-Speed Benefits

Posted: 14th Jul, 2004 By: MarkJ
Cimol Technology, a provider of converged voice and data services to ISPs, has complained that many providers are unable or unwilling to deliver Voice-over-IP (VoIP) via broadband:

ISPs NOT READY TO DELIVER BENEFITS OF BROADBAND

Broadband may be available to 95 per cent of the country next year, but recent research has shown that Internet Service Providers are not ready to deliver smaller businesses the benefits that it offers.

A staggering 7 in 10 of the tier two and niche Internet Service Providers have no plans to offer customers the option to use broadband for voice calls, which would enable free telephone calls to offices within an organisation, wherever they are located and cheap calls externally.

Voice over IP is an essential first stage in a true Internet enabled office, but only one in five sales staff in the ISPs approached were able to explain what it is. This is a shame as not only will small businesses miss out on an opportunity for fast cost savings but also ISPs are missing a chance to increase their revenue and grow their businesses.

The research was commissioned by Cimol Technology, developers of integrated product and systems solutions for ISPs, in order to establish the readiness of the industry to exploit the enormous potential of nationwide broadband.

Cimol managing director Judith Blair was astounded by the findings. As an Internet pioneer, responsible for the engineering team at Pipex - the first commercial Internet provider outside of the US - she sees 2005 as an opportunity to deliver the early promise of the Internet.

'Our vision was to use the Internet to transform business, but restricted access to high speed, always-on-Internet has held this back up until now,' she comments.

'Connectivity was only ever the first stage, even in the early days we were promoting the benefits of new services - virtual business, downloadable applications, supply chain integration. These come back into view as higher bandwidths become more freely available and ISPs are given greater access to the 'last mile', which is the link between the local exchange and the customer's premises.'

Cimol's research revealed that although a quarter of ISPs claimed to be able to provide VoIP, the sales staff were woefully inadequate at explaining how it works or what equipment the customer would need.

'Too difficult to set up', 'still a novelty, a toy', 'very costly procedure', 'broadband has nothing to do with voice calls' were some of the comments given. None of the ISP's were prepared to send further information to help the decision process.


Obviously Cimol has a vested interest as it would like to see ISP's adopt its own technology.
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