Home » 

UK ISP News Archives

 » 
Sponsored Links

Virgin Media UK to Tickle Existing Customers with New Incentivised Rewards

Posted: 28th Sep, 2011 By: MarkJ
red feathervirgin media uk broadbandCable giant Virgin Media UK has launched a new strategic marketing campaign, which will run until the end of this year and be epitomised by the image of a red feather, that aims to "tickle" their "loyal" (existing) customers with a fresh batch of "brilliant experiences" (rewards) based on the way they use the operators service.

Loyal customers can expect to be offered a variety of free extras through its "tickle terminal" (we're not making this up, that's actually what they've called it), such as a product upgrade, a new piece of kit or an extra service. For example, a customer with one of Virgin's older Set-Top-Boxes (STB) could be offered a new one with the latest features.

Jeff Dodds, Virgin Media's Executive Director of Brand and Marketing, said:

"Our priority is putting our customers first and we think this is a great way to remind them – and tell those thinking of joining us – why Virgin Media adds up to great value now and in the long term. This is not just a single campaign but a manifestation of our long standing focus on ensuring loyal customers feel looked after. We want to acknowledge and reward them with some fantastic extras.

A tickle is a little something that makes you smile. In life we only tickle people we know and like – for us, that’s our customers."

Virgin Media also plans "a tickle tour", which will begin in mid-October 2011 and, unlike its namesake, shouldn't result in any sexual harassment lawsuits. Instead the operator aims to surprise a small and select number of customers across the country with big gifts, such as a free 40" HD TV or one year's worth of TiVo® service.
Search ISP News
Search ISP Listings
Search ISP Reviews
 Latest UK ISP News
 Cheap BIG ISPs for 100Mbps+
Community Fibre UK ISP Logo
150Mbps
Gift: None
NOW UK ISP Logo
NOW £25.00
100Mbps
Gift: None
Virgin Media UK ISP Logo
Virgin Media £25.00
132Mbps
Gift: None
Vodafone UK ISP Logo
Vodafone £26.50 - 27.00
150Mbps
Gift: None
Plusnet UK ISP Logo
Plusnet £27.99
145Mbps
Gift: None
150,000+ Customers | View More ISPs
 Cheapest ISPs for 100Mbps+
Gigaclear UK ISP Logo
Gigaclear £17.00
200Mbps
Gift: None
Community Fibre UK ISP Logo
150Mbps
Gift: None
BeFibre UK ISP Logo
BeFibre £19.00
150Mbps
Gift: None
YouFibre UK ISP Logo
YouFibre £21.99
150Mbps
Gift: None
Hey! Broadband UK ISP Logo
150Mbps
Gift: None
Modest Availability | View More ISPs
Cheap BIG ISPs for 100Mbps+
Community Fibre UK ISP Logo
150Mbps
Gift: None
NOW UK ISP Logo
NOW £25.00
100Mbps
Gift: None
Virgin Media UK ISP Logo
Virgin Media £25.00
132Mbps
Gift: None
Vodafone UK ISP Logo
Vodafone £26.50 - 27.00
150Mbps
Gift: None
Plusnet UK ISP Logo
Plusnet £27.99
145Mbps
Gift: None
Large Availability | View All
Cheapest ISPs for 100Mbps+
Gigaclear UK ISP Logo
Gigaclear £17.00
200Mbps
Gift: None
Community Fibre UK ISP Logo
150Mbps
Gift: None
BeFibre UK ISP Logo
BeFibre £19.00
150Mbps
Gift: None
YouFibre UK ISP Logo
YouFibre £21.99
150Mbps
Gift: None
Hey! Broadband UK ISP Logo
150Mbps
Gift: None
Large Availability | View All
Sponsored Links
The Top 15 Category Tags
  1. FTTP (5649)
  2. BT (3547)
  3. Politics (2578)
  4. Openreach (2327)
  5. Business (2304)
  6. Building Digital UK (2263)
  7. FTTC (2054)
  8. Mobile Broadband (2015)
  9. Statistics (1815)
  10. 4G (1703)
  11. Virgin Media (1654)
  12. Ofcom Regulation (1485)
  13. Fibre Optic (1414)
  14. Wireless Internet (1410)
  15. FTTH (1382)
Sponsored

Copyright © 1999 to Present - ISPreview.co.uk - All Rights Reserved - Terms  ,  Privacy and Cookie Policy  ,  Links  ,  Website Rules