Vodafone UK Named Best Broadband ISP in Expert Reviews Awards 2026
Consumer website Expert Reviews has published the winners of their annual Best Broadband Awards 2026 event, which surveyed UK consumers in an effort to identify the best Internet Service Providers (ISP) across a range of categories. Overall most of the awards were scooped up by Vodafone, followed by Plusnet.
The results were drawn from fairly small sample of 1,544 UK adults, which was undertaken during September 2025. Respondents were then asked about the performance, value, support, reliability and quality of the service they received etc.
Across the 12 award categories, Vodafone managed to come top in half (6) of them, while Plusnet won 4 and the last two were split between BT and EE. But with a sample size this small, we’d take all the results with a big pinch of salt.
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Expert Reviews Award Winners for 2026
Best Broadband Provider
Winner: VodafoneBest Value Broadband Provider
Winner: PlusNetMost Recommended
Winner: VodafoneBest for Customer Service
Winner: PlusNetBest for Families
Winner: BT BroadbandBest for Speed
Winner: VodafoneMost Reliable
Winner: PlusNetBest for Bundles
Winner: VodafoneBest Provider Equipment
Winner: PlusNetBest for Streaming
Winner: VodafoneBest for Online Gaming
Winner: VodafoneBest for Working From Home
Winner: EE
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and Linkedin.
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It would be interesting to know how they can weight such a small sample to ensure fairness for snaller providers. Without a sample of at least 1000 customers for each ISP it seems impossible this could be a fair survey.
This – and I will say certainly not best for speed, refused to offer me 1.6! – long story short wouldn’t order an ONT upgrade because ‘not in my area’. proven wrong as soon as EE went live with zyxel ont, voda site now offers 1.6 again….
Best provider equipment, Plusnet? They give you a rebadged BT Smart Hub 2. Nothing fundamentaly wrong with the Smart Hub 2 but it’s a 7 year old design now & hardly cutting edge. Don’t think a pinch of salt is nearly enough, more like the whole bottle.
These awards do provide a little bit of laughter though. So there is a bit of goodness from them