These products will be managed and maintained completely by BT Wholesale, leaving communications providers free to focus on the sales and marketing of products.

White Label Managed Services will remove the need for communications providers to build, support and maintain their own networks, products, back office systems and customer support facilities.

Communications providers of all sizes, including companies looking to diversify into communications, will be able to enter the market for bundled broadband, voice and converged services significantly faster, at lower costs and with greatly reduced implementation risk. Vodafone UK became the first customer for the service to support the launch of its consumer fixed-line broadband services, Vodafone At Home, earlier this year.