» ISP News » 

UPDATE Sony Shun Broadband Speed Concern to Unveil Cloud Gaming Service

Wednesday, January 8th, 2014 (9:16 am) - Score 742

Entertainment giant Sony has this week officially announced the launch of their new cloud-based PlayStation Now (PS Now) service, which works in a similar way to OnLive by using Gaikai video streaming tech to allow gamers to remotely play console games via their existing broadband ISP connection (without having to download anything).

The service, which would solve the problem of backwards compatibility between different platforms and make PS3 / PS4 etc. game demos easier to try, has been mooted ever since Sony picked up Gaikai for around $380 Million during 2012 and it was originally envisaged as being launched in early 2014 alongside their new PlayStation 4 console (here).

PlayStation Now allows you to:

* Play video games instantly across multiple devices, similar to the way you might stream TV, movies, and music. Games will also be available to rent over the service.

* Stream full games to all of your compatible PlayStation devices including PS4, PS3, and PlayStation Vita as well as non-PlayStation devices, beginning with 2014 BRAVIA TV models and expanding to numerous other Internet-connected devices.

* Always play the most updated version of your game. With games hosted in the cloud, you can take your game with you – just log in with your Sony Entertainment Network account on a compatible device and your games and saved progress will be easily available.

But the road has been a rocky one and last September 2013 Sony warned that its plans for a European launch remained uncertain due to the allegedly patchy quality of broadband connectivity around the continent. “There’s just a few bumps along the road that need to be ironed out,” said Jim Ryan, SCEE President and CEO.

Sadly those “bumps” don’t appear to have been completely removed because there was yet again no specific mention of an EU launch date as part of yesterday’s announcement at the annual consumer electronics and consumer technology tradeshow – CES 2014 in Las Vegas (USA). However consumers in the USA will gain access to a beta of the service by the end of January 2014 and its commercial launch should then begin in Summer 2014, with a global roll-out expected to follow.

But such technology can place significant demands upon an ISPs broadband network, which could challenge existing “unlimited” capacity models. During OnLive’s similar 2011 attempt to break into the UK market several ISPs reported to ISPreview.co.uk that some users went from a modest data consumption of 20-40GB per month to eating up hundreds of GigaBytes’. This sort of change on a large scale can be very difficult to adapt too, especially if you’re more of a budget ISP.

Similarly such services also require good connection speeds in order to achieve a decent level of live streaming performance and image quality, although we won’t know how PS Now performs on this front until the start of its beta period (early Gaikai trials suggested that a speed of 15Mbps+ might be required). Connection Latency (ping) can also produce a more noticeable time delay when playing streamed games, which makes it important to have a modern low-latency service.

It’s worth pointing out that Sony’s official ISP partner in the United Kingdom for the PS4‘s launch was Virgin Media (here), although they don’t appear to have played that card much, and the operator has recently announced plans to boost its top speeds up to 152Mbps (here). So if PS Now is ever going to break into the UK market then Virgin Media are likely to be among the first with support (an exception in the traffic management policy perhaps?).

The good news is that broadband connectivity around the UK is improving at a record pace, thanks to the Government’s Broadband Delivery UK (BDUK) project and private investment from operators like BT, Virgin Media and smaller developments via Hyperoptic, B4RN and others. The bad news is that many are still stuck on lines that would struggle to support a service like PS Now and this will take a few more years to solve; though some may continue to feel left out for many years to come.

UPDATE 10th Jan 2014

Sony has said that customers will need a minimum connection speed of at least 5Mbps to get a “good experience” from the service, although it does scale and video quality improves for faster lines.

Share with Twitter
Share with Linkedin
Share with Facebook
Share with Reddit
Share with Pinterest
By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on Twitter, , Facebook and Linkedin.
Leave a Comment
15 Responses
  1. Ignitionnet says:

    I am sure I can hear crying in ISP capacity planning departments.

  2. CrazyLazy says:

    Agreed this countries internet is not ready for all the streaming which is going to happen. It is not just capacity either, looking at the current poll and speeds, if that ends similar to what it currently is this country is screwed.

    1. FibreFred says:

      “Agreed this countries internet [connections are] not ready for all the streaming ”

      Apart from the 50% of the UK that is covered by Virgin Cable and 90% (to be) covered by FTTC

    2. CrazyLazy says:

      That does not matter, headline speeds, promises and actual reality as shown by the poll often differ.

    3. FibreFred says:


      Better to go from the Ofcom speed results fuelled by Samknows than website polls for both Virgin and FTTC speed results

    4. CrazyLazy says:

      Oh so now you agree those surveys/polls are accurate and show Virgin are faster than BT, glad you have finally admitted that.

    5. FibreFred says:

      No I don’t agree Polls are accurate which is why I said Polls “?”

      I wouldn’t rely on any Poll or survey (for any subject) to give you anything better that a rough guide.

      Ofcom data is the recognized authoritative source of information.

      I’m not sure what you are getting at with your Virgin faster than BT comment, I gave up trying to guess how your mind works/doesn’t work long ago under your previous aliases.

    6. CrazyLazy says:

      “I wouldn’t rely on any Poll or survey (for any subject) to give you anything better that a rough guide.”

      Ill take the word of thousands of voters and bodies like Ofcom over your know all know nothing armchair opinion.

      “Ofcom data is the recognized authoritative source of information.

      I’m not sure what you are getting at with your Virgin faster than BT comment”

      authoritative enough for you?

    7. FibreFred says:

      No I am asking why you think I think bt is faster than Virgin, I do not recall me ever saying that?

    8. CrazyLazy says:

      Good, I am glad you realise BT are slower.

  3. Slow Somerset says:

    I also agree this country is just not ready for streaming at all, here I cannot even stream BBC IPlayer we seem to be getting left behind all the time such as not being able to even a smart Tv properly and things such as watching Youtube etc all the things that some people take for granted.

  4. Slow Somerset says:

    I wondered how long it would be for you to come up with something like that FibreFred, I guess you must be one of the ones who already have superfast Broadband is it a case of I am all right Jack. My village here In Somerset is still in the slow lane but according to the Connecting & Somerset site we are supposed to be getting Superfast from June but I will put money on not being able to get it by then but also according to the same site they are ahead of schedule )watch this space).

    1. FibreFred says:

      No I’m not alright Jack Slow Somerset, not at all I’m simply stating the truths, is it not true what I said?

      Even after the rollout is finished there will be people that can’t stream as they aren’t covered by FTTC or Virgin or a.n.other, but does that represent the country as a whole? Of course not

      I really CAN’T wait until you get it! 😉

  5. Slow Somerset says:

    I will be the first to tell you FibreFred when I get superfast, but I can’t for one minute see getting it on time not by other people have told me who live in the nearest town and yet they say they are ahead of schedule like I said we shall see. As for 50% for VM don’t know anything about them as they are no where near us. But Bt is that 90% of the population or 90% of homes as there is a big difference there.

    1. FibreFred says:

      Well I’ll be crossing me fingers it comes in when it should!

      90% of premises, with BDUK funding of course


Comments are closed.

Comments RSS Feed

Javascript must be enabled to post (most browsers do this automatically)

Privacy Notice: Please note that news comments are anonymous, which means that we do NOT require you to enter any real personal details to post a message. By clicking to submit a post you agree to storing your comment content, display name, IP, email and / or website details in our database, for as long as the post remains live.

Only the submitted name and comment will be displayed in public, while the rest will be kept private (we will never share this outside of ISPreview, regardless of whether the data is real or fake). This comment system uses submitted IP, email and website address data to spot abuse and spammers. All data is transferred via an encrypted (https secure) session.

NOTE 1: Sometimes your comment might not appear immediately due to site cache (this is cleared every few hours) or it may be caught by automated moderation / anti-spam.

NOTE 2: Comments that break our rules, spam, troll or post via known fake IP/proxy servers may be blocked or removed.
Cheapest Superfast ISPs
  • Vodafone £19.50 (*22.50)
    Speed 38Mbps, Unlimited
    Gift: None
  • NOW £20.00 (*32.00)
    Speed 36Mbps, Unlimited
    Gift: None
  • Hyperoptic £20.00 (*25.00)
    Speed 50Mbps, Unlimited
    Gift: Promo Code: HYPERFALL21
  • Shell Energy £21.99 (*30.99)
    Speed 35Mbps, Unlimited
    Gift: None
  • Plusnet £22.00 (*38.20)
    Speed 36Mbps, Unlimited
    Gift: £70 Reward Card
Large Availability | View All
New Forum Topics
Cheapest Ultrafast ISPs
  • Gigaclear £24.00 (*49.00)
    Speed: 300Mbps, Unlimited
    Gift: None
  • Vodafone £24.00 (*27.00)
    Speed: 100Mbps, Unlimited
    Gift: None
  • Community Fibre £25.00 (*27.50)
    Speed: 200Mbps, Unlimited
    Gift: None
  • Hyperoptic £25.00 (*35.00)
    Speed: 150Mbps, Unlimited
    Gift: Promo Code: HYPERFALL21
  • Virgin Media £28.00 (*52.00)
    Speed: 108Mbps, Unlimited
    Gift: None
Large Availability | View All
The Top 20 Category Tags
  1. FTTP (3566)
  2. BT (3023)
  3. Politics (1940)
  4. Building Digital UK (1929)
  5. FTTC (1888)
  6. Openreach (1837)
  7. Business (1692)
  8. Mobile Broadband (1480)
  9. Statistics (1410)
  10. FTTH (1365)
  11. 4G (1277)
  12. Fibre Optic (1174)
  13. Virgin Media (1172)
  14. Wireless Internet (1162)
  15. Ofcom Regulation (1149)
  16. Vodafone (846)
  17. EE (835)
  18. 5G (772)
  19. TalkTalk (769)
  20. Sky Broadband (747)
Helpful ISP Guides and Tips

Copyright © 1999 to Present - ISPreview.co.uk - All Rights Reserved - Terms , Privacy and Cookie Policy , Links , Website Rules , Contact