Posted: 15th Oct, 2010 By: MarkJ
The BT
Race to Infinity campaign, which is part of a nationwide survey to gauge how much demand there is for the operators
fibre optic broadband internet access services (
here), has been hit by yet another snafu after its PR firm (
Porter Novelli) issued a mass email to the campaigns supporters using the
CC field instead of
BCC (hidden) and thus exposed everybody's private addresses.
Porter Novelli Statement
As a result of a mistake by one of our staff, email addresses for a number of people who had signed up to support BT’s Race to Infinity campaign were accidently displayed in a communication sent at 17:57 on 14th October. Porter Novelli would like to sincerely apologise to all of the people affected.
The error was immediately identified and we have since been working with BT to ensure that every step is taken to deal with the situation. The original email communication has been recalled and apologies issued to all of those affected. We are reviewing the steps taken by our staff that led to this error and will be amending our procedures to ensure that it does not happen again.
If you have any comments, concerns or queries, please contact Porter Novelli on 07720 277 168.
Hundreds of those on the list have had their email addresses exposed, although it's by no means the first time that such a silly mistake has been made. Indeed BT ( PlusNet ) recently confirmed that, in contradiction to a court ordered requirement, they sent masses of personal details in an unencrypted format to the controversial anti-piracy solicitors firm ACS:Law .
The situation follows yet another screw-up last week after BT issued an email listing the top five locations in its campaign, which would make them front runners for a fibre optic broadband upgrade. However the areas were all in central London and the data was later said to have been sent in error (Note: London can expect almost total fibre optic broadband coverage by 2012). Credits to The Register .