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First Rural Full Fibre Customers Go Live in Pembrokeshire Scheme

Wednesday, Jun 30th, 2021 (1:47 pm) - Score 2,120

The Pembrokeshire County Council’s (PCC) wider Digital Connectivity Programme (DCP) in Wales, which is working with several UK ISPs to rollout gigabit-capable full fibre broadband networks into several remote rural communities, has just seen their first customers go live.

So far most of the contracts for the first Phase 1-3 villages have already been won by either Broadway Partners or Dyfed IT (here), although other operators (e.g. Openreach) have bid on some of the same areas. All of those seem set to benefit from a deployment of Fibre-to-the-Premises (FTTP) technology.

Building across the initial Phase 1 areas of Dale, New Moat, Ambleston and Crymych got underway earlier this year and now some of the first customers have just been connected in the small village of Wallis (here), which sits just next to Ambleston. Further connections are due to follow in the coming months.

Assuming all goes to plan, then all the planned builds – currently stretching across five phases (see below) – should be finished by 2023 or well before then.

Paul Miller, Pembrokeshire County Council Cabinet Member, said:

“It was great to watch the first connection go live last week. It was the culmination of months of hard work by our Digital Pembrokeshire team and by suppliers Broadway Partners.

Without our intervention programme, communities like these simply would not have been on the radar for a full fibre connection.

It could have been a decade before real digital connectivity reached rural north Pembrokeshire and all the while our communities would have been falling further and further behind, excluded from the everyday digital services we all take for granted.

With this new, gigabit-capable, connection Mr and Miss Thomas are now able to access among the fastest broadband speeds in the country and from here the roll-out starts at pace.

I’m committed to ensuring that every Pembrokeshire home and business is able to access gigabit capable broadband and to making sure our Pembrokeshire communities are among the very best digitally connected in all of the UK.”

The PCC is understood to have committed £2m of its own funding to help support their new Digital Connectivity Programme (DCP), which will be supported by gigabit vouchers from the UK government. On top of that they also secured £4m of public funding from the Local Full Fibre Networks (LFFN) programme in order to improve connectivity to public sector sites.

Customers of Broadway Broadband‘s service typically pay from just £19.99 per month for an unlimited 100Mbps package with a free installation, which rises to £39.99 if you want their 300Mbps plan and £69.99 for their top 1000Mbps package.

You can see a summary of the various build phases (those announced so far) below, although we don’t yet know which operators have secured the various phase 3 and 5 contracts. Otherwise, Phase 1 project areas show in green below, while Phase 2 project areas are orange, Phase 3 purple, Phase 4 blue and Phase 5 are in pink.


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By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook and .
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5 Responses
  1. Avatar photo Thumbs Up says:

    £19.99 per month for an unlimited 100Mbps FTTP – Absolute bargain! Wish them well.

    1. Avatar photo Aled says:

      Amazing what you can do without shareholders and/or the BT pension deficit to fund!

      It seems that distributing fibre isn’t all that expensive. Pembroke is not the easiest location to wire up either.

    2. Avatar photo NE555 says:

      Don’t forget that Openreach pricing for key products is regulated by OFCOM. They can’t sell above it, but neither can they sell below it.

      Also, these rollouts are subsidised (although some of Openreach’s are too)

    3. Avatar photo RN says:

      @NE555 (That name is an electronics Timer Chip right?)

      You’re talking about OFCOM regulating monthly subscription or wholesale prices here. I am talking about the one-time install costs which I don’t believe are regulated.

      Openreach take the utter UTTER mickey with overpricing and duping the government with vastly exaggerated “fantasy build costs”. When I was working on our fibre project we could get our price down to around £620 per property and it still wasn’t as cheap as we hoped for. (This included: Roadworks, laying ducts, Residential FTTP and Cellsite backhaul acquisition from Copper 2M Megastreams / Copper Ethernet (EFM) to 1Gb Ethernet Sync-E

      Openreach on the other hand, have many ducts and poles already in-situ and often do not have any expenses in requiring roadworks, unless facing blocked/collapsed ducts. People ordering FTTPoD (FTTP On Demand) were being quoted comedic prices for running a piece of fibre which might take 2 engineers 2 days. (£800 Labour, when the customer is billed anything up to TWENTY GRAND) Upon install, neighbours offered FREE FTTP connections off-the-back of the person who paid for it.

      I have said MANY times on here Openreach engineer time is ONLY worth absolute maximum £200 PER DAY PER ENGINEER, plus materials such as fibre reels etc.

      £20,000 does in NO WAY reflect the true price of installing the FTTP service. Openreach pricing is nothing more a guessed number multiplied by random factors and pulled from Openreach’s backsides.

      The biggest disgrace is… Not only do WE, the taxpayers pay directly for Openreach infrastructure, they benefit from receiving monthly subscriptions for providing EACH circuit to EACH customer forevermore. Maybe they should FORFEIT these subscription fees for TEN YEARS when the taxpayer pays for the FTTC/FTTP cabinet (like BDUK did)

  2. Avatar photo FTTP4WALESLOT3 says:

    @RN… Here, here.. Well said! Absolutely in agreement…

Comments are closed

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